Ceramic Mug Group, Overview:From the aspect of industry supply and demand, with the development of China's daily-use ceramics industry and the continuous growth of downstream demand, the scale of China's daily-use ceramics production and demand also continues to grow. According to the data, in 2022, China's daily-use ceramics production will be about 67.39 billion pieces, an increase of 5.3% year-on-year; the demand will be about 46.08 billion pieces, an increase of 6% year-on-year.
1. Overview
Ceramics refers to inorganic non-metallic materials as the main raw material, fired by a certain production process into the silicate products, and daily-use ceramics refers to all kinds of ceramic products(
branded ceramic coffee mug) for daily use. Daily-use ceramics are indispensable items in people's lives, and there are many kinds of them, such as bowls, plates, cups, pots and so on. According to the national standard GB/T 5001-2018, daily-use ceramics can be mainly divided into two categories: pottery and porcelain.
Classification of daily-use ceramics:
Pottery:
Coarse pottery: water absorption rate＞5%; body characteristics: coarse cross-section particles, large pores, uneven structure, rough production;
General pottery: water absorption rate＞5%; body characteristics: finer cross-section particles, smaller pores, more uniform structure, regular production;
Fine pottery: water absorption rate＞5%; body characteristics: fine cross-section particles, small pores, uniform structure, production of fine
Porcelain:
Stoneware: water absorption rate ≤5%; body characteristics: poor light transmission, stone-like cross-section, fine production;
Plain porcelain: water absorption rate ≤ 1%; body characteristics: a certain degree of translucency, cross-section of the stone-like or shell-like, fine production;
Fine porcelain: water absorption rate of ≤ 0.5%; body characteristics: good light transmission, delicate cross-section showing shell-like, fine production.
2. Industry policy
Ceramic industry marketization is high, the product range is more, the industry's regulations and policies, industry standards are mainly reflected in the export tax rebate policy for ceramic products and product quality control standards. As released in 2022, "on doing a good job of cross-cyclical regulation to further stabilize foreign trade opinions" pointed out that the textiles, clothing, furniture, shoes and boots, plastic products, bags, toys, stone, ceramics, advantageous characteristics of agricultural products and other labor-intensive products export enterprises, the localities should implement the burden of the various policies and measures to stabilize the expansion of employment, in a manner consistent with the rules of the WTO to increase the export credit, export credit insurance and other policy Support. Support local human resources and social security and commerce authorities to strengthen collaboration, and study the establishment of a regular monitoring mechanism for the employment of labor in the field of foreign trade.
3. Industrial chain
Daily-use ceramics industry chain upstream for the supply of raw materials, including kaolin, feldspar, quartz, zirconium silicate, etc.; midstream for the production and supply of daily-use ceramics; downstream is mainly the dealers and porcelain units, according to the end use can be divided into the family porcelain, mainly supplying supermarkets, shopping malls and specialty stores. Supply supermarkets, shopping malls and specialty stores, etc.; hotel porcelain, mainly supplying hotels as the representative of the catering industry enterprises; gift porcelain, mainly relying on specialty stores and business customization; ceramic wine bottle demand is from the liquor business.
As far as daily-use
ceramic raw materials are concerned, non-metallic mineral materials such as kaolin and glaze materials are abundant in China, and the overall supply is sufficient. Due to the abundant supply of raw materials such as mineral raw materials and glaze raw materials, there are more mining and processing enterprises, and the industry is fully competitive, basically adopting a market-oriented pricing mechanism. Market-oriented pricing mechanism. In recent years, the domestic daily-use production equipment industry has seized the opportunity of the continuous upgrading of the domestic daily-use ceramics market, and has improved a great deal in the technical level, so that the high-end equipment for daily-use ceramics in China has got rid of the situation of being subjected to restraints, and the scale of the industry has been enlarged continuously The scale of the industry is also expanding. According to information, in 2022, China's kaolin production of about 7.822 million tons, up 8% year-on-year, the demand for about 7.345 million tons, an increase of 5.15% year-on-year.
4. the current state of development
China's ceramic industry has a long history, as early as about five thousand years ago China invented pottery, since the reform and opening up, China's ceramic industry gradually introduced foreign advanced ceramic manufacturing technology and equipment, to today, China's ceramic manufacturing industry has experienced a period of stable development, the production of ceramic products and the number of enterprises in the ceramic industry have had a tremendous growth, China's total ceramic production ranks first in the world, has become the world's largest producer and exporter of ceramics. According to the data, the market size of China's daily-use ceramics industry in 2022 was about 94.003 billion yuan, an increase of 6% year-on-year. Among them, the proportion of household field is about 76.41%, and the proportion of hotel/guest house field is about 13%.
From the aspect of industry supply and demand, with the development of China's daily-use ceramics industry and the continuous growth of downstream demand, the scale of China's daily-use ceramics production and demand also continued to grow. According to information, in 2022, China's daily-use ceramics production was about 67.39 billion pieces, an increase of 5.3% year-on-year; demand was about 46.08 billion pieces, an increase of 6% year-on-year.
From the industry import and export trade, China's daily-use ceramics are mainly export trade, the export scale is much larger than the import scale. With the rapid development of China's daily-use ceramics industry in recent years, the industry's export scale has also expanded. According to information, in 2022, China's daily-use ceramics imports of 76,200 tons, down 23.7% year-on-year, the import amount of $ 854 million, down 18.8% year-on-year; exports of 4,884,500 tons, a year-on-year decline of 2.3%, the export amount of $ 21,369 million, a year-on-year decline of 0.7%. From the point of view of export distribution, in 2022, China's daily-use ceramics export amount ranked the top three regions were the United States, Vietnam and South Korea, accounting for 18.8%, 7.1% and 3.7%, respectively.
5. Development trend
Product diversification trend development. With the growing demand for high-grade, high-quality daily-use ceramics in the global market, domestic daily-use ceramics manufacturers are also focusing on the production of more competitive potential and high profitability, with cultural heritage and artistic atmosphere of daily-use ceramics products. In the future, the domestic daily-use ceramics will be more in product quality, functionality, color, novelty, cultural heritage, etc., the product will also be towards the development of diversified trends.
Industry production to intelligent, automated development. In recent years, with the rapid development of science and technology, daily-use ceramic industry production technology development is also very fast, some of the traditional backward equipment and complex production processes are being eliminated, replaced by isostatic pressure into the Type, automatic trimming and other intelligent, automated advanced equipment and simple technology, connecting the compact equipment and production lines. Ceramic industry is a typical labor-intensive industry, with the development of the economy and labor costs continue to rise, by improving the production process of intelligent As the economy develops and labor costs continue to rise, by improving the intelligence and automation of the production process, thus increasing the productivity of the daily-use ceramics industry, it has become the future development trend of the daily-use ceramics industry.
The industry to high-end, health and environmental protection upgrade. With the continuous development of the economy, people's income level and consumption capacity continues to improve, especially the rapid development of tourism and catering industry, the future of China's daily-use ceramics market will continue to show a good trend of quality and quantity. The characteristics of daily ceramic consumption upgrade will also be more obvious. In addition, as people's attention to safety, health and environmental protection issues continue to improve, consumer demand for ceramic products in contact with food is not just simple economic and practical, with high quality, health, Safety and environmental protection elements of life will become an important reference index for consumers to buy ceramic products, high-quality ceramics market demand will be further enhanced.
